Marketing homework help. Peer assessment
Now that you have a little more experience with this research, I’ll give you more freedom to look up some indicators that you find interesting. In particular, I want you to find four socio-cultural and four technological indicators for the same countries you were assigned last week. You will then write 5-8 paragraphs in total describing and synthesizing the information. See the assignment details for more information (attached below this post).
This assignment will progress over three weeks (Module 2-4) of the class. Each week you will add to the knowledge you’re finding.
Please cite all your sources. Use either MLA, APA, or Chicago style. https://libguides.library.cpp.edu/citationtutorials
Suggested data sources
- https://libguides.library.cpp.edu/ibm3001 The CPP library has pulled together a nice set of guides for research. I would recommend scrolling to the “other recommended resources”
- CIA world factbook – gives basic information about each country
- CountryWatch – country profiles give a detailed understanding about key factors such as political trends, and recent news
- GlobalEDGE – A research tool that allows you to compare across a variety of indicators
- https://data.worldbank.org/ The World Bank has a downloadable database of indicators – more detail than most other sources.
- You may also like the DataBank, which allows you to select specific indicators: https://databank.worldbank.org/source/world-development-indicators
- There are many other reputable data sources out there – go ahead and explore!
Socio-cultural and technological factors
Socio-cultural factors
- Choose four social indicators. Now that you have a little more experience with the research, go ahead and find ones that interest you. Make sure at least two are quantitative and can be plotted in a graph (similar to the economic work last week).
- Describe the data you identified, and complete a short 2-3 paragraph write-up on the socio-cultural factors of the countries.
- Tie these back to business – what does this make you think about starting a business in these countries?
Technological factors
- Choose four tech indicators. Research them for each of your four countries.
- Describe the data you identified, and complete a short 2-3 paragraph write-up on the technological factors of the countries.
- Tie these back to business – what does this make you think about starting a business in these countries?
Bringing it together
- Write 1-2 paragraphs about what you found.
- How do the countries compare?
- Is there anything you found that surprised you?
- Did the reasons you could find in the recent news seem to support the indicator values you found? Do you agree as to the risk level for the countries?
- What other questions do you have about these countries, now that you have completed some initial research?
